Take Control of your Digital Marketing & Social Media

Digital Content Mastery with Marie Hopkinson

YES, Sign up for this course!

4 CPD HOURS PROFESSIONAL POINTS

Watch the video to find out how my course will help you take Control of your marketing in the social media and digital space.

 

Learn about how to create automated systems with social media, discover your personal and business strengths and make the whole process a bit more fun.

People

Does your practice marketing feel like this?

Take Control of your Digital Marketing & Social Media

People

It doesn’t have to be hard, frustrating and another annoying job to do.

I want to help you succeed in your business, and make sense of your place in the digital world of Facebook, Instagram, TikTok and Automated Emails…and help you get patients. 

Whats the best way to get “bang for buck” in using social media? For your goals and time?

I’ll teach you how you can use emails to get old patients to return, increase patient compliance – get them taking their herbs, returning for appointments etc – which makes YOU happier too.

 

People

Who is this course for?

Take Control of your Digital Marketing & Social Media

Psychologists
Counsellors
Health Coaches
Naturopaths

Practice owners who want more control over social media and website marketing (even if you outsource it)

Physical Therapists
Chiropractors
OT's
Physiotherapists
Acupuncturists

Individual practitioners wanting control over your digital marketing (even if your already in a group practice that "does the marketing for you")

Doctors who want to empower their patient with self-help follow up.

Practitioners wanting to create more connection with patients in an automated way.

Practitioners who want to expand their Tele-Health practice

Practice manager wanting to empower your reception team to do your social media marketing

Take Control of your Digital Marketing & Social Media

NEXT DATE:
SUNDAY 21st NOVEMBER 2021

12noon - 4:30pm AEST Time (SYD/ MEL)
11am -3:30pm BRISBANE
11:30am - 4pm ADELIADE
9am - 1:30pm PERTH

4 hours Course Content, split by a half hour break.
CPD Certificate will be emailed to course participants within 48 hours of course completion. If you cannot attend the course on the day, you can request a recording, but you will also need to complete a short quiz after completion to get your CPD certificate. Completion in this way counts for 4 PROFESSIONAL POINTS with AHPRA (but not "Interactive points")

Take Control of your Digital Marketing & Social Media

Whats included :

  • 4 hour live, interactive training with Marie Hopkinson via Zoom.
  • Mail Chimp Basics
  • Mail Chimp Automations -for FREE accounts & paid accounts
  • Strengths-Based Content Creation
  • Time Saving Social Media Hacks & Automation
  • Q&A Time Ask Marie Anything!

FREE BONUSES:

  • + 3 Tried & Tested Email Template emails with content ideas and subject lines that I’ve used to connect with my patients & get old ones to return.
  • Mail Chimp Account setup video with step by step setup guide sent after the course. - follow along and set up your account at your own pace.
YES, Sign up for this course!
  • Strengths-Based Content Creation Course

Because I really want you to master the digital space in your own way, I've created this unique course, STRENGTHS BASED CONTENT CREATION TRAINING.

You'll be able to discover your personal strengths and how to best connect your unique abilities and strengths with the social media platforms that will give you the most bang for buck.

When you use your strengths to create content (videos, blogs, articles, photos, self-help guides, audio podcasts, talks, seminars, funny videos or memes, tutorial email guides etc) it will be easier, faster and more fun.

Take Control of your Digital Marketing & Social Media

Here's the details of what you'll learn...

Take Control of your Digital Marketing & Social Media

  • 4 hour live, interactive training with Marie Hopkinson via Zoom.

Next Live Course Date: Sunday 21st Nov

Australia:
12noon - 4:30pm AEST Time (SYD/ MEL) // 9am - 1:30pm PERTH // 11am - 3:30pm BRISBANE //
11:30am - 4pm ADELIADE/SA

NEW ZEALAND: 2pm - 6:3pm

4 hours Course Content, split by a half hour break.
CPD Certificate will be emailed to course participants within 48 hours of course completion.

If you cannot attend the course on the day, you can request a recording, but you will also need to complete a short quiz after completion to get your CPD certificate. Completion in this way counts for 4 PROFESSIONAL POINTS with AHPRA (but not "Interactive points") . Access to recording only avail for one month.

  • Mail Chimp Basics

learn how to set up a new mail chimp account, import existing patient contacts, add new patients
How Mail chimp works in a healthcare setting - how to categorise your contacts so you can contact them now and in the future.

If you already have and use mail chimp don't worry this part wont be too longwinded and we'll get into so much good stuff in no time!

You might see face to face patients now but what about in the future when you want to run a meditation course, an acupressure pain course, baby massage course ?
what if you write a book and you want all your patients to know about it?
If you move practices? Change hours? Add a new practitioner ? Take a break or even when you want to sell your practice in the future having these things all set up will make all of that so much easier.

Learn how to set up categorisation of your client /patient interests so you can send them emails /videos /blogs that are relevant and won't be thought of as spam.

  • Mail Chimp Automations -for FREE accounts & paid accounts

How to set up one email (free mail chimp account) or a series of emails (paid accounts) with one action

Marie will help you with ideas for what to send patients, how to test what works for your practice and get your staff involved in the process so you don't have to do everything yourself.

  • Strengths-Based Content Creation

After signing up, you'll be sent a link to a free psychology test to discover your personal strengths. You can do this either before or after the course but I recommend before if possible. The test takes about 12 minutes.

Marie will give an overview of the 24 character strengths and how they relate to content creation.
Marie will discuss the different types of content you can use to generate interest, patients and help your existing clients refer patients to you.
Marie will teach you how to match your personal strengths (or even those of your staff) to your business, embracing your brand / motto/ practice philosophy + CONTENT that's based on your strengths

In this module, we will also look at the types of content that will work on different platforms (what works best on Instagram, Facebook, Youtube, Twitter, TikTok, linked In etc.
For instance what kind of videos should you use ? How long should the videos be in each social media place? What demographics of people are the main users and how best to reach the kind of patients you want to attract.

You'll learn about how to make videos that you can use for organic posts, see which ones are connecting best with your audience and then reach even more new people through paid Ads on Facebook later on.

  • Time Saving Social Media Hacks & Automation



You can make great videos just with your phone and nothing else
Cheap ways to make backdrops/ lighting
Time saving ways to do social media through planning and using staff or work experience students.
I'll show you how to get an almost endless supply of FREE stock videos and photos so you don't even have to take your own photos!


Make great social media even if your shy, hate filming yourself and never want to show your face.

How to pick one thing and make that great, and not have to create 100 pieces of content every day!


How to utilise other people, team up & help each other.

+HEAPS MORE

  • Q&A Time Ask Marie Anything!


Interaction encouraged throughout the course, plus bonus Q&A time at the end, Marie will be around to answer your questions at the end of the course.

FREE BONUSES:

  • + 3 Tried & Tested Email Template emails with content ideas and subject lines that I’ve used to connect with my own patients
  • Mail Chimp Account setup video with step by step setup guide sent after the course. - follow along and set up your account at your own pace.
YES, Sign up for this course!

Course Price AUD $399

Special Price only $59

MONEY-BACK GUARENTEE: If you have not attended any of my courses before, and you don't get value from this course, I'll refund your money.
T&C Below.

Next Live Date:

12noon - 4:30pm AEST Time (SYD/ MEL)
11am -3:30pm BRISBANE
11:30am - 4pm ADELIADE
9am - 1:30am PERTH

  • Digital Content Mastery Workshop, Live Sunday 21st September
  • Mail Chimp Basics
  • Mail Chimp Automations,
  • Strengths-Based Content Creation Course
  • Mail Chimp Account Setup Video Guide

Special Price $59

YES, Sign up for this course!

Money-Back Guarantee Terms & Conditions:

You can request to have your $59 refunded in full if you don't feel that that the course provided any value to you provided the following conditions are fulfilled:

1. Money back guarantee only available to participants who have paid the full course fee ($59)

2. Money back guarantee only available to participants who have attended the full 4-hours content of the course in its live context, not the recorded version.

3. Request for refund must be made via email: [email protected] with reason why you felt there was no value provided.
4. Refunded monies will be processed within 7 days of request.
5. Money back guarantee only available to participants who have NOT attended a CPD course with Marie Hopkinson before.

Take Control of your Digital Marketing & Social Media

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